Jose Maria Serrano Elected To Lead Miami’s Realtors Commercial Alliance

Mar 06, 2017 No Comments by

The Realtors Commercial Alliance of the MIAMI Association of REALTORS® (MIAMI) has elected Miami Realtor José María Serrano, CCIM as its 2017 president. He and the 2017 RCA Board of Governors were installed Feb. 3 at MIAMI’s 2017 Inaugural and Awards Celebration.

The RCA MIAMI Board is dedicated to leadership in the commercial industry, the real estate profession, and the communities they serve. RCA MIAMI Leaders impact key policy decisions and important issues affecting the commercial industry, analyze information, are actively and visibly involved in events and programming, and promote Miami and South Florida commercial and investment real estate worldwide. MIAMI represents 45,000 residential, commercial, and international real estate professionals.


“South Florida is home to one of the nation’s top performing commercial real estate markets,” Serrano said. “With many conferences and events lined up for our members, RCA MIAMI is looking forward to another year of leadership and success.”

Serrano is the founder and owner of New Miami Realty Corp. in Miami since 2003.

Born in Bogotá, Colombia, Serrano studied at the prestigious Universidad Javeriana and later earned a B.A. in economics at Florida International University. He has been a real estate broker in the state of Florida since 2002 and a licensed Real Estate Instructor since 2007.

In 2013, Serrano obtained the Certified Commercial Investment Member (CCIM) designation and in 2014 he completed the Florida Realtors Leadership Academy. Serrano has been an active member of MIAMI’s Commercial Board of Governors since 2009. He is a member of the Florida Realtors Board of Directors and serves on the Commercial Alliance Committee.

Serrano served in 2016 as treasurer of the Miami-Monroe CCIM District and is the vice-president for 2017. He currently serves as CCIM Candidate Development Chair for the Florida CCIM Chapter.

Serrano has been recognized by his peers with awards such as 2010 MIAMI Commercial Educator of the year and 2013 MIAMI Commercial Broker of the Year.

He has always had a passion for teaching, starting with history of economics courses at the Universidad Tadeo Lozano in Bogota, Colombia, where he pioneered a program for professionalizing journalists. He is currently a faculty member for Florida Realtors and teaches several real estate courses at Miami Dade College, Miami Association of Realtors and New Miami Realty School. Serrano has been a Florida Realtors faculty member since January 2012.

With more than 15 years of experience in commercial real estate, Serrano utilizes his past work at executive levels of management, financial operations, sales and market development in diverse industries, including domestic and international trading of industrial and consumer goods, to always provide a learning and growing environment for his students and fellow Realtors.

A devout Catholic, he is an active member in his parish. He serves in the married couples’ ministry “Matrimonios en Victoria/Marriages in Victory,” as well as the marriage preparation ministry “FOCCUS” and is currently in the Miami Archdiocese Lay Ministers program.




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